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Business insights and articles written by our team of world-class professionals

El Al

EL AL Israel Airlines, Israel’s flag carrier, operates non-stop flights between Tel Aviv Ben Gurion Airport (TLV) and Tokyo Narita International Airport (NRT). Introduced in March 2023, this strategic long-haul route offers up to four weekly frequencies, served by Boeing 787-9 Dreamliner aircraft designed for optimal comfort and efficiency.

The TLV–NRT connection, operates exclusively by EL AL, enhances direct air access between Israel and Japan, supporting both corporate and leisure travel. Business travelers benefit from convenient scheduling, shorter total travel time, and premium onboard amenities, including lie-flat seats in Business Class, advanced inflight entertainment, and high-standard catering. EL AL’s renowned security protocols and Israeli hospitality ensure a seamless and reliable experience.

This route reflects EL AL’s commitment to expanding its global network and strengthening bilateral ties, positioning the airline as a trusted gateway for commerce, innovation, and cultural exchange between the two nations.

The Luzzatto Group

The Luzzatto Group is Israel’s oldest intellectual property group, celebrating over 155 years of operation across five generations. The Group specializes in transforming innovation and creativity into valuable IP assets.
The Group’s legal division includes the patent law firm Luzzatto and the Luzzatto Law Firm, which specializes in intellectual property and commercial law. In addition, the Group operates other business entities as part of its business division. Entrepreneurs, inventors, startups, multinational companies, and researchers rely on the Group to protect their intellectual property and transform research, inventions, and products into valuable assets.
The Luzzatto Group’s teams specialize in all areas of technology and high-tech, including heavy industry, environment, energy, climate, agritech, food tech, life sciences and medicine (biotechnology, pharmaceutical chemistry, molecular biology, medical devices), femtech, artificial intelligence, electronics and software, communications, cybersecurity, and more.
The Group operates four offices located in Omer, Tel Aviv, Kiryat Shmona, and Ofakim.

Expertise: Innovation

Contact Person: Michal Luzzatto

Phone: +972523000557

Magenta Venture Partners

Magenta Venture Partners is a venture capital firm focused exclusively on Israeli and Israeli-related early stage technology startups across multiple categories including Automotive, Mobility, Enterprise Software, IoT, Industry 4.0, Artificial Intelligence, Fintech, and Digitalization.

We seek to partner with the best Israeli entrepreneurs and work with them towards building significant global companies. We do this by leveraging our unique network to open the right doors, sharing from our own and our community’s operational experience as well as helping secure further financing.

Magenta Venture Partners is backed by prominent Japanese institutional investors, including Mitsui & Co. Ltd., all with strong global reach in multiple domains across a wide range of industries.

The fund is led by seasoned professionals with significant global experience in high-tech, startup investment, and corporate business development.

Expertise: Artificial Intelligence, Automotive, Mobility, Enterprise Software, IoT, Industry 4.0, Fintech, and broader B2B

Contact Person: Ori Israely / Masaji Matsuoka / Ran Levitzky

Phone: +972772203650

KPMG

Dedicated to fostering sustainable change, KPMG operates in 143 countries with a workforce exceeding 275,000 partners and professionals. Offering audit, tax, and advisory services, we cater to businesses, governments, startups, non-profits, corporations, VCs, and key players in the high-tech sector.

In Israel, KPMG’s 1,600 professionals are immersed in the local business landscape while attuned to global trends. Our Japanese practice supports synergies between Israeli and Japanese entities, assisting Israeli companies in collaborating with Japanese firms and aiding Japanese companies in all stages of developing business in Israel, from market entry to expansion.

We provide access to KPMG’s global knowledge for a comprehensive approach to client needs. Committed to excellence, we prioritize integrity globally and inspire transformative change.

Expertise: Audit, tax, advisory

Contact Person: Itay Falb

Phone: 054-324-5949

TOYOTA


Union Motors is the official distributor of Toyota vehicles in Israel. The company was established in 1991 and today operates with thirty-three authorized retailers throughout the country. The retailers along with the Union Motors employees strive to work according to Toyota’s global standards. In its endeavors, Union Motors works to create a positive impact on society through various CSR initiatives: the Israel Earth Prize, ‘Toyota Good Wheel’ community projects, educational programs and financial donations to local organizations.

Expertise: Importing vehicles

Phone: 03-6255410

UTI – Israel

Universal Trucks Israel Ltd. (UTI) was established in 1994 and is leading the light trucks segment in Israel for over 25 years. UTI distributes Isuzu trucks and buses, as well as Sunwin’s intercity buses. Over 13,000 vehicles sold by UTI are in use on Israel roads, some with over 25 years of reliable service. The company provides a wide range of complementing services, among which are operational leasing, rent-a-truck, fleet management and used trucks sales.

Over the past decade UTI has made substantial investments in the development of creative digital tools for its customers: e-commerce applications include new trucks sales and commercial vehicles short-time rent, as well as customers’ personal area.

Expertise: Importing vehicles

Phone: 03-9120010

Automotive Equipment Group (AEV)

Automotive Equipment Group (AEV) is one of Israel’s longstanding and leading automotive groups. The group imports and distributes passenger cars, buses, trucks, tires, forklifts, mechanical equipment, tractors and agricultural equipment, and operates a car insurance, car finance, and car maintenance agency. Automotive Equipment Ltd. was founded in 1949 by the Late Joseph Boxenbaum. In 2005, its commercial operation was transferred to Automotive Equipment and Cars (2004) Ltd., which is owned by the Neta (formerly Boxenbaum) family and the charitable foundation Neta – Boxenbaum. The real estate activity management remained under Automotive Equipment Group.

Expertise: Import and Distribution of Vehicles

Zahavi Atzmon

Zahavi Atzmon was founded over seventy years ago, a family business, leading in the design field, finishing materials and accessories for construction, for both private and commercial use in Israel. The products include porcelain, stone, marble, ceramic and parquet for flooring and coverings and also bathroom fixtures, faucets, kitchen accessories and swimming pools accessories, all of which are from the world’s leading brands.
The core value of “Zahavi Atzmon” is its fine updated design, with values that go beyond  aesthetic and fashion, fulfilling  its commitment to the environment and true to green values. Recognition of the importance of protecting the environment has led “Zahavi Atzmon” to make the company’s core value an ecological character. Accordingly, the company functions under viable policy, with social responsibility and has adopted an environmental management system, according to the strict standard ISO14001.

Expertise: Flooring, cladding and sanitary ware, TOTO toilets

Phone: +972-3-9688288