FulO is an Israel–Japan business matchmaking firm that connects Israeli innovation with Japanese market opportunities. Founded by Nadav Sella, with over 20 years of global B2B experience and five years based in Tokyo, FulO offers strategic partner identification, go-to-market planning, cultural facilitation, and localization — including recruitment of local Japanese talent. Backed by a Japan-based advisory board of seasoned market professionals, FulO brings the cultural intelligence and boots-on-the-ground expertise needed to build lasting, successful partnerships between Israeli and Japanese businesses.